Store Manager | Retail | Massimo Dutti Siam Paragon
Date: 11 Apr 2026
Location: Siam Paragon, TH
Company: Al Futtaim Private Company LLC

Overview Of The Role:
- The Store Manager is responsible for ensuring the store operates at a high level of efficiency and profitability. This includes managing the P&L, maintaining brand compliance, and fostering a work environment that promotes brand values and teamwork. The Store Manager is expected to deliver exceptional customer service, manage staff effectively, and optimize sales and operations to meet targets. A key aspect of the role involves collaborating with various departments to drive growth, address challenges, and ensure all operational and brand standards are consistently met.
What You Will Do:
General
- Collaborate closely with the Retail Director, Commercial Team, HRBP, and Operations Team.
- Manage full P&L of the store ensuring operational excellence and brand compliance.
- Create a working environment fostering brand values, teamwork, and exceptional customer service.
- Recruit, train, supervise, and appraise store staff.
- Oversee inventory levels and manage store budgets.
- Address and resolve customer queries and complaints.
- Maximize profitability by setting and meeting sales targets, motivating staff to achieve them.
Sales
- Lead by example in delivering excellent customer service and ensure standards reflect brand and company image.
- Analyze sales figures to identify opportunities for developing sales performance at department and BU level.
- Challenge the team to improve performance compared to business metrics.
- Engage with relevant departments to leverage support for local sales opportunities.
- Understand competition and exploit opportunities at store level.
- Drive customer conversion, average basket size, units per transaction, and overall sales.
Commercial & Visual Merchandising
- Implement impactful store standards and events with a commercial focus.
- Challenge reports on product presentation ensuring alignment with brand guidelines.
- Ensure visual merchandising highlights merchandise to create customer awareness of different lines.
- Benchmark store standards against peers and competitors, aiming for an aspirational shopping environment.
Stock Management
- Ensure compliance with SOPs related to stock management, including shipment receiving, cycle counts, and transfers.
- Cover Operations team for better replenishment and communicate with departments for stock flow.
- Review top and bottom selling lines to ensure optimal stock for maximizing sales.
- Assess stock management processes for risks and action improvements as needed.
Service
- Role model customer service and generate excitement and commitment to service standards.
- Address customer complaints prioritizing customer satisfaction.
- Seek customer feedback to drive improvements in store service.
- Ensure service training is integral from induction through existing staff levels.
- Analyze Mystery Shop reports for improvement and implement action plans.
Standards and Compliance
- Ensure adequate resourcing across all compliance-affected areas with trained personnel.
- Implement self-assessment audits and action plans with management.
- Maintain a safe and legally compliant trading environment in collaboration with Health and Safety officers.
- Oversee training for handling major incidents and fulfilling duty manager roles.
Loss Prevention
- Ensure cash management procedures are adhered to by all cashiers.
- Conduct routine checks on stock security and manage theft risks.
- Vigilantly look out for shoplifting and any suspicious activities.
People Management
- Implement company policies on managing absence, leave, and disciplinary issues.
- Develop a robust succession plan in collaboration with HRBP.
- Focus on strategic recruitment aligned with maintaining functional levels.
- Engage regularly with employees to foster communication and involvement.
- Drive performance development through SMART objectives and individual development plans.
- Recognize and reward success formally and informally within the store.
Costs Control
- Optimize FTE usage in relation to sales ratio and productivity targets.
- Create a cost improvement action plan focusing on operational efficiencies.
- Strive for delivery of retail KPIs such as P&L, CSI, cash discrepancy reductions, and control over stock loss and customer complaints.
Required Skills To Be Successful:
- Strong leadership and team management skills.
- Proficiency in retail performance metrics and sales analysis.
- Excellent communication and interpersonal abilities.
- Ability to drive sales and deliver high-quality customer service.
What Qualifies You For The Role:
- Graduate Degree in a relevant field.
- More than 8 years of experience in retail, particularly with fashion brands.
- Strong leadership, communication, and customer management skills.
- Demonstrated capability in problem-solving, critical thinking, and organizational skills.