Senior Communications Manager | Group Corporate Communications

Job Requisition ID: 170081 

Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United A”rab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world's most admired and innovative brands. Al-Futtaim Group’s entrepreneurship and relentless customer focus enables the organisation to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate. 

By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day.

Overview of the role

The Senior Communications Manager is a pivotal role within the group communications team, responsible for driving our employee communication experience, people communication and internal channel strategies. This role demands a strategic thinker who can lead and execute comprehensive people campaigns across all internal and external platforms that align with our business objectives as well as lead on channel strategy and management.

The Senior Communications Manager will lead our “people” Chapter communication strategy, including the strategy, development, implementation and execution of people campaigns across internal and external channels. The Senior Communications Manager will also oversee all aspects of our Group employee communication channels (Viva Engage, Intranet, Life events, Emails), including channel strategy, editorial planning, stakeholder alignment, content creation, and analytics.

As a leader, you will guide a team of communication professionals, collaborate cross-functionally with internal teams, and manage external partners to ensure that our employee and people communication initiatives drive engagement and strategic understanding. The ideal candidate is a data-driven communications professional with a deep understanding of employee and people communication, a passion for innovative digital communications, and the ability to adapt to the ever-changing communication landscape.

What you will do

• Develop and implement comprehensive and holistic (internal and external) “people” Chapter communication strategy and plan and execute multi-channel people campaigns.
• Develop, implement and continuously improve employee communication channel strategy
• Oversee and manage employee communication channels with a strategic editorial plan, including content creation
• Lead editorial meetings with cross-functional/divisional employee communication team, including content planning
• Develop playbooks and templates for functional/divisional employee communication teams to use
• Use analytics to monitor and improve employee communication channels and campaigns performance
• Generate regular reports on key metrics.
• Work closely with cross-functional teams to align strategies and business objectives.
• Align strategies, campaigns and concepts with senior management
• Liaise with external vendors and agencies to ensure timeliness of deliverables.

Required Skills to be successful

• Corporate communications planning and strategy Communication
• Strategic Thinking & Analytical Skills
• Financial Acumen & Agility with Customer-centric approach
• Channel Strategy development and execution.
• Viva Engage development: Content and Technical skills.
• Social Media Management, Campaign planning and marketing.
• Budget & Project Management.

What equips you for the role

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Experience level: 8+ years in corporate communications, marketing, digital marketing or a related field.
• Experience from multinational companies outside the UAE
• Proven track record of developing and executing successful communication campaigns across various channels, including internal and external social media.
• Experience in managing and mentoring teams and agencies, with a focus on digital and social media strategies.
• Experienced in Listening platform such Culture Amp or Qualtrics.
• Understanding of Agile delivery principles and their application within the frameworks such as SCRUM or KANBAN.
• Highly proficient and knowledgeable in MS Office applications; Excel, Word, PowerPoint

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Before you click “apply”: Please read the job description carefully to ensure you can confidently demonstrate why this opportunity is right for you and take the time to put together a well-crafted and personalised CV to further boost your visibility. Our global Talent Acquisition team members are all assigned to specific businesses to ensure that we make the best matches between talent and opportunities. We not only consider the requisite compatibility of skills and behaviours, but also how candidates align with our Values of Respect, Integrity, Collaboration, and Excellence.

As part of our candidate experience promise, we also want to make ourselves available to you throughout the application process. We make every effort to review and respond to every application.