Sales Executive- AV Solutions | Retail | AF Electronics Techserve

Date: 30 May 2024

Location: Dubai, AE

Company: Al Futtaim Private Company LLC

Job Requisition ID: 161701 

Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world's most admired and innovative brands. Al-Futtaim Group’s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate. 

By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day


Overview of the role

The Sales Executive – AV Solutions is responsible for selling reputed brand Projector, ProAV, LED/LCD and other visual solutions to various project customers through System Integrators.

The Job holder is expected to develop new business, marketing, technical sales presentations and client relations for strategic and large accounts across the industries for end-to-end visual solutions including hardware and software components.


What you will do

  • To sell reputed brand Projector, ProAV, LED/LCD, and other visual solutions to various project customers through System Integrators.
  • Direct sales to Corporate enterprises, B2B customers, System Integrators, and other verticals                                                                                  
  • To achieve and exceed agreed budgeted sales and margin, while managing the development of new and existing customer base within the appointed Geography.
  • To develop new customers and maintain the same.
  • To develop new business, marketing, technical sales presentation and client relations for strategic and large accounts across the industries for end-to-end visual solutions including hardware and software components.
  • Identify the latest project and market information through industry sources and regular customer visits.


Required Skills to be successful

  • Strong sales skills
  • Good presentation skills
  • Analytical skills
  • Must meet and exceed sales targets on a regular basis.
  • Has to keep up to date with product knowledge and industry trends
  • Possess a high professional level in written, verbal communication, and interpersonal skills. Ability to communicate and interact with officials at all levels.
  • Problem-solving skills


What equips you for the role


Minimum Qualification and Knowledge


Education: Bachelor's Degree with similar Key Account Handling Experience.


Minimum Experience

A minimum of 3 years of experience in 4-5 years of additional qualifying experience in a similar role may substitute for the required education. Candidates from the same industry preferably from Projector, ProAV, LED/LCD and other visual solutions industries. Must have experience in selling solutions, handling large accounts and B2B sales.


Behavioral Competencies

  • Excellent written and spoken English language skills
  • Arabic language proficiency is an added benefit
  • Strong communication and negotiation skills
  • Ability to work independently and as part of a team
  • Proven track record of meeting and exceeding sales targets
  • Knowledge of sales techniques and strategies
  • Valid driver's license and willingness to travel for client meetings
  • The ability to react quickly with a strong sense of urgency, manage many projects simultaneously, and be able to shift priorities.
  • Effective problem-solving and negotiation skills.
  • Strong people management and relationship-building skills

About Al-Futtaim Retail

Al-Futtaim Retail has established itself as one of the leaders in Retail across the Middle East, Africa & Asia over the past 30 years. We have developed partnerships with some of the biggest and most respected Brands in the world including IKEA, ACE and Toys R Us in the Middle East and the Inditex Group of Brands (Zara, Mango, Bershka and P&B) across Asia. We are also one of the largest Global partners of Marks and Spencer’s in both regions with over 75 stores offering both fashion & food options.
Most recently we have been responsible for bringing brands to the Middle East for the first time with the exciting launches of Watsons and B&Q and we aim to continue to be agile and adaptive to our markets with new launches and further development. For this to be possible we aim to recruit the best talent from all backgrounds who will continue to challenge and develop our diverse workforce which includes over 100 nationalities across 12 countries. Join us today and make a difference…