Marketing Executive | Dubai Festival Plaza - Jebel Ali | Emirati Talent

• The Marketing Executive is responsible for assisting and coordinating various aspects of retail marketing activities. The role involves managing permissions and government relations, supporting the events and promotions teams, and ensuring the accuracy of digital communications. The role also includes conducting social media and website monitoring, maintaining customer and retailer databases, coordinating operations with suppliers, and managing financial tasks related to marketing initiatives. Success in this position necessitates excellent organizational skills, the ability to communicate effectively, and the capability to handle multiple tasks under pressure.

Permissions Management

• Coordinate retail marketing permissions from suppliers, retailers, and press requests including branding job request forms, press photography, and filming permissions.
• Facilitate government relations and permissions for retail marketing promotions, ensuring all relevant permissions are received and sent on time.

Events and Promotions

• Assist events and promotions team with on-the-ground assistance, including coordination of 3-way quotations and maintaining schedules for weekends and public holidays.
• Ensure approvals and permits are received before event start dates and communicated with the necessary teams.

Digital Communication

• Assist with regular updates of English and Arabic DFP websites, including new photos, press releases, and retailer information.
• Perform monthly monitoring and analysis of DFP website and competitor malls, including retail and Dubai event updates, and circulate reports to the marketing team.

Social Media

• Conduct monthly social media monitoring on local and international Facebook and Twitter sites for research and inspiration.
• Generate monthly reports for GM Marketing and the team.

Database Management

• Capture existing customer coupons for future email and SMS communication and liaise with IT for data capture format development.
• Collect and maintain a database of all DFP retailers for electronic memos and newsletters, ensuring retailer database is finalised with at least 95% completion and updated monthly.

Operations and Supplier Coordination

• Liaise with suppliers for quotations and coordinate the installation and dismantling of signage with suppliers and the agency.
• Coordinate with the marketing team for the installation and dismantling of in-mall branding and store promotions.
• Provide regular updates on market activity to other teams.

Financial Management

• Implement economies of scale by sharing best practices and keeping activities within the agreed budget.
• Identify cost-saving measures in the production and purchase of promotional and event materials.
• Assist in negotiating fees with external suppliers and manage purchase orders, accruals, and invoice preparation.

• Proficiency in digital marketing and social media management.
• Strong planning and coordination skills with attention to detail.
• Excellent communication skills in English, both written and verbal.
• Ability to work effectively in a team environment and adapt to fast-paced situations.

• Minimum 2+ years of experience in Marketing.
• Knowledge of marketing, retail, social media applications, website and database generation, and event planning.
• Proficiency in computer literacy and English communication skills.
• Ability to work under pressure with planning, organization, and coordination skills.