Head of Commercial | Retail | Watsons

Date: 16 Apr 2024

Location: Dubai, AE

Company: Al Futtaim Private Company LLC

Job Requisition ID: 159862 

Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world's most admired and innovative brands. Al-Futtaim Group’s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate. 

By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day

 

Overview of the role

The job holder will ensure that the brand is delivering balanced, cohesive and commercial product ranges throughout all channels within the business in all Countries. Reporting to the General Manager, the jobholder is responsible for ensuring the brand performance for the entire region within all channels. He/she is the main point of contact for the entire commercial activities.

 

What you will do

 

Financial

  • Anticipate, identify and exploit legal/fiscal developments and changes in market conditions.

 

Brand Identity and VM

  • Drive the brand's identity through advising strong marketing and design campaigns both in-store and online.
  • Ensure the Watsons Brand is developed to drive customer acquisition and retention including CRM strategy support

Communication

  • Establishing and managing relations with key suppliers to develop new programs that build categories, drive meaningful differentiation and build customer value.
  • Leading the team in negotiating with suppliers for other income based on the approved programs and activities.

People Management & Development

  • Coaching and engaging the trading team including indirect support to the wider HO & Store teams to ensure a common direction.

Leadership

  • Provide effective second-in-command support to the GM and step up to lead the business when required.

 

Required Skills to be successful

  • Extensive experience in Sales, Marketing and Operations and working in the retail/brand management industry specifically in Health & Beauty
  • Sound in-depth knowledge of the market, brand positioning and trends.
  • An understanding of the current economic situation impacts of potential threats and competitors

About the Team

The team is a group of 5-6, highly motivated buyers and buying assistants.  

 

What equips you for the role

 

Minimum Qualifications and Knowledge

Education: Bachelor's Degree or equivalent

                    Master’s degree preferred

 

Minimum Experience and Knowledge

Minimum 10 years of core commercial/ buying experience with at least 5 in a leadership capacity.

 

Job-Specific/Technical Skills required to complete the tasks

  • Commercial Management
  • Multiple Category/ Vendor Management
  • Cross Country/ Regional Experience
  • Strong Financial Background

 

 

 

About Al-Futtaim Retail

Al-Futtaim Retail has established itself as one of the leaders in Retail across the Middle East, Africa & Asia over the past 30 years. We have developed partnerships with some of the biggest and most respected Brands in the world including IKEA, ACE and Toys R Us in the Middle East and the Inditex Group of Brands (Zara, Mango, Bershka and P&B) across Asia. We are also one of the largest Global partners of Marks and Spencer’s in both regions with over 75 stores offering both fashion & food options.
 
Most recently we have been responsible for bringing brands to the Middle East for the first time with the exciting launches of Watsons and B&Q and we aim to continue to be agile and adaptive to our markets with new launches and further development. For this to be possible we aim to recruit the best talent from all backgrounds who will continue to challenge and develop our diverse workforce which includes over 100 nationalities across 12 countries. Join us today and make a difference…