Assistant Manager - PR & CSR | Real Estate | Shared Services

Job Requisition ID: 173341 

Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world's most admired and innovative brands. Al-Futtaim Group’s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate. 

By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day

Overview of the role:

To support the planning, coordination, and execution of integrated Public Relations strategies spanning traditional media, digital communications, CSR initiatives, and spokesperson profiling that enhance the company’s reputation, visibility, and stakeholder trust. The role acts as a bridge between internal teams, external partners, and media outlets to ensure consistent, high-impact communication aligned with corporate objectives.

What you will do:

• Assist in developing and implementing annual PR and communication plans across traditional and digital platforms.
• Oversee the PR agency’s work in preparing press releases, organizing media events, and managing media relations to ensure alignment with corporate messaging.
• Support CSR activities through planning, execution, and communication of initiatives to key stakeholders.
• Oversee spokesperson profiling activities, ensuring the agency develops high-quality talking points, media materials, and thought leadership opportunities
• Prepare internal communication and performance reports (monthly, quarterly, annual, and post-campaign), consolidating data and insights from the PR agency and internal teams.
• Collaborate closely with brand and digital teams to ensure integrated and cohesive messaging across all platforms and initiatives

Required Skills to be successful:

4–6 years of relevant experience in PR, corporate communications, or media relations, preferably within an agency or corporate environment.

What equips you for the role:

• Bachelor’s degree in Public Relations, Communications, Journalism, Marketing, or a related field.
• In-depth understanding of media dynamics, digital PR trends, and CSR communications.
• Familiarity with social media management and content distribution tools.

About Al-Futtaim Group Real Estate
The real estate development and operations arm of Al-Futtaim, Al-Futtaim Group Real Estate is responsible for a multi-billion-dollar portfolio across MENA. With high-quality residential, business, retail, tourism, educational and healthcare developments, the master developer caters to the diverse needs of cities and communities in the region. From origination, conception, development, sales, procurement and construction of mega-projects and the leasing, operation and management of these projects after completion, Al-Futtaim Group Real Estate (AFGRE) has been developing and managing owned landbanks, unlocking the economic potential of the region and contributing to future development for more than 40 years. 
Our focus is to enable and invest in meaningful relationships to make our properties the best places to live and work, build additional products and services and enable partnerships to create true value to our customers throughout their entire experience with us.
AFGRE is responsible for master planning of all projects in its portfolio, including two large scale mixed use destinations: Dubai Festival City and Cairo Festival City.